I read all that when it first came out. You'll notice that it also states (paraphrasing here), that the bigger/fatter tires, rims create more aerodynamic no-no's and weigh more. Let's not forget the costs of new sets of high performance wheels - some can be staggeringly expensive.
But, if you have the means and wants - have at it.
Have you seen the new road 'aero' helmets? That'll buy you speed for sure. Now comfort? I guess they talk about some air flow, but c'mon...how much air flow? Besides the fact that (IMO) they are butt-ugly, I'll take air flow anyday. Now, time trialing is a different story.
And the new integrated brakes - all three: integrated forks, integrated seat stay (Ridleys), add-on bb/chain stay junction ones (like on the new Trek models). All cool, theoretically can save you time - but at what cost?
Hey, it's what keeps the bike world in business.